Behind every product is a story, and behind every story is a team of extraordinary women…

This week, we’re celebrating the female driving forces behind our business to mark International Women’s Day 2025. This year’s campaign is about “Empowering today, Transforming tomorrow” –shaping the future of our business by our actions today.

At ARI, our actions are focused on empowering our people to excel in their roles, succeed in their career and life goals, and feel supported as they do so. By doing so we are bringing our brand behaviours to life and we are working collectively towards our vision – to be the world’s favourite airport retailer and partner of choice.

This year’s IWD campaign is focused on “Empowering today, Transforming tomorrow”. Our campaign creative proudly features women from across ARI’s global estate who participated in our recent Global Retail Leaders programme. They embody talent and passion, and demonstrate how together, we are changing the face of our business.

They include: Aisha Al Habsi, CPOO Muscat Duty Free; Claire Breathnach, Senior Retail Concessions & Development Manager, ARI Ireland; Efi Alexiou, Sales Manager, Cyprus Duty Free; Israa Othman, Training & Marketing Manager, Ahlan Duty Free; Kari Scantlebury, General Manager, ARI Caribbean Inc.; Marie-Lise Manoukian; and Sarah Farrelly, Retail Director, Portugal Duty Free.

We are proud champions of DE&I across the business, and we’re championing our people not just this week, but always.