Dolce & Gabbana and Beirut Duty Free open new branded boutique
Dolce & Gabbana Fragrances is proud to present a unique travel retail experience exclusively at Beirut Duty Free. Located inside the Luxury fashion and watches area the new 50 sqm Dolce & Gabbana Fragrances boutique showcases their award winning fragrances – the successful Velvet Collection and Dolce & Gabbana Intense- and the new Passion Eyes Collection. Beirut Duty Free customers can now experience every facet of the brand in store, from the flowers used to create the fragrances to complimentary make overs by specialist staff.
The vibrant atmosphere and overall Dolce & Gabbana Fragrances experience is further enhanced by digital screens featuring brand ambassador Scarlett Johansson.
Chris Erickson from Dolce & Gabbana Fragrances commented – We are delighted to partner again with Beirut Duty Free to bring our new launches to market in an inspiring and truly experiential way for our customers. Given the recent success of our exclusive make up collection launch with Beirut Duty Free, we are confident that this store will extend our brand presence and introduce more travel retail customers to Dolce & Gabbana Fragrances.
Ciaran O’Neill General Manager of Beirut Duty Free commented – At Beirut Duty Free we are committed to delivering a truly motivating and engaging brand experience in a luxury environment and this stunning Dolce & Gabbana Fragrances boutique ticks all the boxes. It not only offers our customers the opportunity to experience the brand in a unique and stimulating way but will also help drive sales of all Dolce & Gabbana Fragrances in our shops